We sat down with Enzo Ferrari’s great-grandson to speak all issues Ferrari.
Enzo Mattioli Ferrari shouldn’t be solely the great-grandson of the legendary Enzo Ferrari and grandson of Piero Ferrari, however he’s additionally an entrepreneur with a robust dedication to enhancing Italian heritage, a passionate automobile fanatic, and an skilled within the classic automotive trade. On this unique interview, we ask him about a variety of Ferrari-centric subjects.

dR: Enzo, as a direct descendant of Ferrari’s founding father, what does it imply to hold on his identify fairly actually?
Enzo Mattioli Ferrari: I’ll share a narrative with you. It was 1988, and my mother was pregnant with me, and she or he shared the thought of calling me Enzo along with her grandfather. They usually had been anticipating this actually emotional second, as you possibly can think about, as he was greater than 90 years previous at this level. And he replied: ‘Sure, that’s an excellent identify, very simple to recollect and quick.’ That’s it! That’s completely how he was!
dR: A person of motion however not so many phrases. What do you suppose actually units Ferrari other than all the opposite manufacturers on the market?
Enzo Mattioli Ferrari: For certain, it’s the authenticity. The truth that Enzo began Scuderia Ferrari in 1929, and later he began promoting highway automobiles as a result of he wanted the cash to fund the crew. He wished to race. There’s the joke from 1956, when he misplaced the 24 Hours of Le Mans to Jaguar, and he was requested what’s gonna occur subsequent 12 months? And he stated, ‘Jaguar is racing to promote automobiles. I’m promoting automobiles to race. I’ll be again on high.’ There was the well-known encounter between Enzo and Gianni Agnelli, whereby L’Avvocato [Fiat boss Agnelli’s nickname was ‘The Lawyer’] stated ‘You know the way to win?’ and Enzo’s reply was ‘I’m educated to win’. It’s like giving all of your self to one thing. And that’s the important thing, that’s the authenticity. Then he began constructing automobiles and the remaining is historical past. Now it’s price greater than every other OEM, even ones who tried to purchase it, like Ford, which is unimaginable.

dR: And on the racing facet, Ferrari nonetheless does quite a lot of profitable whether or not it’s Components 1, and naturally profitable the Le Mans 24 Hours two instances working…
Enzo Mattioli Ferrari: The style of these Le Mans victories was unimaginable, like actually unbelievable. To win the one centesimal anniversary race at Le Mans after which get back-to-back wins. And in Components 1, Ferrari has been there because the starting of the World Championship. Components 1 is Ferrari, in some way. Final 12 months, it was combating again to the highest and our object is to all the time be there to battle for the win, each single 12 months.
dR: Ferrari is synonymous with luxurious and efficiency, how do you see the model evolving because the years go by?
Enzo Mattioli Ferrari: Preserving the authenticity, maintaining the racing, sustaining the heritage. Just be sure you’re in a position to share with the brand new technology about the place we come from. And make nice merchandise. With out the merchandise, you’re promoting nothing. That’s the true key.

dR: Not too long ago you’ve taken up the position of President of Cavallino, via your position as CEO of Ferrari Household Investments, inform us why…
Enzo Mattioli Ferrari: Personally talking, I’m a automobile fanatic. I used to be rising up with Ferrari, however I all the time liked automobiles, whatever the model. I’m no collector, however I race some occasions with classic automobiles. After all, because the President of Cavallino I’m going to all of the occasions plus many others. If you happen to ask me, ‘Was your loved ones pushing you to have that type of ardour for automobiles?’ Actually talking, no, I’ve real ardour for automobiles. Enzo stated that automobiles are the last word freedom, they provide the freedom to go wherever you need, and to lift your self to push the boundaries, and you concentrate on the know-how round automobiles up to now hundred or so years, it’s unbelievable the place it’s proper now, when it comes to security and when it comes to efficiency.
dR: Cavallino hosts some wonderful Ferrari occasions all over the world, are you able to clarify extra about that?
Enzo Mattioli Ferrari: I bear in mind once I was first going to Palm Seaside in Florida as a child with my grandfather at Cavallino Basic. This 12 months was the thirty fourth version of Cavallino in Palm Seaside. I additionally love the Cavallino journal, I might all the time learn it and I like the occasion. I feel there’s a possible in rising the occasion in some way, in attracting additionally a brand new technology, and having the ability to groom the present collectors, and having the ability to increase the Cavallino occasion in different international locations, reminiscent of we’re doing this now in Abu Dhabi, in Modena in Italy, with out diluting it, so that you received’t see a Cavallino per 30 days. I feel that it wants that shortage of the occasions.

dR: Inform us as we speak about Ferrari Household Investments, and what it means to be a Trustee of the Piero Ferrari Belief?
Enzo Mattioli Ferrari: So, two various things. With the Belief, we constructed that to be able to obtain continuity all through a long time, and possibly centuries, and be capable to management our shares of Ferrari. My grandfather owns the ten% since 1969, not lots of people know that, and the thought is to have a perpetuity of the shares within the household for the long run, that’s the entire thought. By way of the Ferrari Household Investments, the thought is to have a diversification, so not simply on the automotive facet but additionally in different areas of investments.
dR: What do you suppose Enzo Ferrari would have fabricated from the automotive world as we speak?
Enzo Mattioli Ferrari: Attention-grabbing query. To suppose that Ford is now truly price half of what Ferrari is price, I feel Enzo would have stated ‘You’re loopy!’ He would have been on the sting, in search of new applied sciences, making automobiles much more enjoyable to drive, growing the efficiency, growing the protection. He would have liked that stability of security and having the ability to actually benefit from the automobiles, as a result of proper now they go actually quick! If you happen to take like a 296 Problem automobile, for instance, it’s a loopy quick automobile! He would have liked that one, for certain.

dR: With regards to your nice grandfather, do you have got a favourite reminiscence or story that you simply’d wish to share?
Enzo Mattioli Ferrari: I used to be born in February 1988, and he handed away in August 1988, and there’s just one image of myself on his lap. Though we didn’t actually have an opportunity to know one another very nicely, I’ve been extensively studying his biographies, so I type of can say that I do know Enzo Ferrari, particularly via tales and the phrases of my grandfather [Piero Ferrari]. That’s the important thing to figuring out this character, additionally as a human being when he was at house, let’s say he was very distinctive, I’ve to let you know that.
dR: This 12 months it’s DuPont Registry’s fortieth anniversary, what message would you wish to share with our readers?
Enzo Mattioli Ferrari: Properly, congratulations on the primary 40 years, I in fact hope there may be gonna be greater than 40 years to come back. Luxurious automobiles is simply a tremendous world, and all of the readers they’re so captivated with that, they should move this ardour on to the technology to come back for certain. That’s the mission for all automobile fanatics, it’s additionally true for readers of Cavallino in addition to duPont REGISTRY journal.


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