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Saturday, February 1, 2025

The best barrier to EV adoption? Lack of familiarity


As soon as drivers get behind the wheel of an EV, worries about vary nervousness, prices, and charging notably drop, a brand new Plug In America research finds.

Plug In America, a US nonprofit that advocates for widespread EV adoption, teamed up with EPRI, a nonprofit R&D group, to launch the newest insights into how EV drivers really feel about their vehicles in its “2024 EV Driver Annual Survey Report.”

One of many greatest takeaways is how drivers’ worries lower with EV adoption. Earlier than making the change, many individuals fret about battery vary, charging infrastructure, and general prices. However the knowledge exhibits that when they begin driving electrical, these issues drop considerably.

“It’s nice to have knowledge present what we’ve heard from EV house owners for years,” stated Joel Levin, Plug In America’s govt director. “What seem to be scary points for some individuals contemplating an EV grow to be non-issues after going electrical.”

Nonetheless, issues in regards to the reliability of public charging and the affect of climate on EV efficiency nonetheless remained for EV drivers. The variety of drivers anxious about charging entry after switching to EVs dropped, however the dip is slight. Thankfully, the Inflation Discount Act and the Infrastructure Funding and Jobs Act are pouring in funding to handle these actual ache factors.

General, the EV drivers surveyed had been overwhelmingly optimistic about their autos. A whopping 89% say they’re “possible” or “very possible” to make their subsequent automotive electrical, with even stronger help from these 65 and over and Tesla drivers, which sees over 90% saying they’ll follow EVs.

The “2024 EV Driver Annual Survey Report” relies on responses from over 4,200 individuals from January via March 2024, together with greater than 3,300 present EV drivers. Even amongst those that don’t personal an EV but, 77% of individuals surveyed which are contemplating a brand new automobile within the subsequent 12 months are eyeing an EV or plug-in hybrid.

Monetary backing for Plugin America’s survey got here from EPRI, Xcel Power, and the Alliance for Transportation Electrification. You’ll be able to entry the survey right here.

Electrek’s Take

This stat could come up because it differs from the Plug In America report, so I need to reference the latest McKinsey “2024 Mobility Shopper Pulse” survey. It discovered that 46% of US EV drivers stated they’re prone to change again to gas-powered autos. Whereas the McKinsey report covers a variety of knowledge on EV drivers, media retailers have primarily targeted on this specific statistic, which highlights ongoing issues about EV possession.

An enormous motive the McKinsey respondents cited was the general public EV charging expertise, and the Plugin America report confirmed that. Plus, each studies discovered {that a} lack of familiarity with EVs is the most important barrier to switching to electrical.

The Plug In America report focuses on knowledge from Q1 2024, whereas the McKinsey report attracts from over 30,000 EV and gasoline automotive house owners throughout 15 international locations, overlaying knowledge collected since 2021. In these three years, the panorama has shifted considerably. McKinsey’s findings present that international curiosity in buying EVs has steadily elevated throughout that point, reflecting the rising momentum behind electrical autos regardless of ongoing challenges.

Whereas it’s helpful to match the 2 studies, they aren’t straight comparable as a result of the datasets are essentially totally different. The variations in time-frame, scope, and participant swimming pools imply the findings provide distinct views fairly than being a precise match.

Learn extra: Right here’s how a lot cash you’ll get with the Inflation Discount Act


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