HD Hyundai Building Tools is investing in a revised regional administration construction, new uptime and machine customisation centres, and the constructing of a devoted product demonstration space, as a part of a wide-ranging reorganisation of its European operations.
This construction will convey the corporate nearer to the market, enhancing the ordering course of for brand new machines, lowering lead instances and delivering a wider vary of customer-specific choices.
They will even guarantee most availability of real spare components and additional enhance the corporate’s industry-leading ranges of service and back-up functionality.
Within the body of the Rising Nearer Collectively initiative, the producer is making a matrix organisational construction throughout its gross sales and aftermarket operations, to foster a more in-depth partnership with its sellers and prospects in every area and to be extra in contact with particular regional market necessities.
Utilizing cross-functional, cross-business space teams, HD Hyundai will undertake a extra collaborative method to the markets.
The brand new regional matrix will see the creation of 5 geographical gross sales and assist areas:
- DACH (Germany, Austria and Switzerland)
- France/Benelux
- UK/Eire
- Italy/Southern Europe
- Jap/Northern Europe
“This new construction will massively improve our market, vendor and buyer connection, permitting sooner determination making due to an improved understanding of the person market scenario,” says Dr.Hubertus Muenster, director of gross sales and advertising at HD Hyundai Building Tools Europe.“It should present us with a brand new stage of flexibility and accountability, offering our prospects with improved communication and assist.”
HD Hyundai is constructing on the success of its EU-CUP machine customisation centre in Antwerp, Belgium. Historically, particular person excavators and wheel loaders have been shipped to the centre from South Korea with devoted booms and arms carried individually. The customisation centre then put in the booms and attachments, although the machine remained a inventory unit with little flexibility.
Underneath the brand new system, HD Hyundai will import commonplace machines with out booms and arms. The front-end attachments can be shipped individually based mostly on market information. As sellers place orders for particular person fashions, the customisation centre will be capable of combine and match excavator and loader chassis, with booms, arms and different parts, to go well with buyer orders. This can reduce lead instances dramatically, permitting sellers to raised meet their buyer demand, even for much less frequent configurations.
The positioning will proceed to supply prospects and sellers a personalisation facility, with paint cubicles and workshops able to tailoring the machine to a buyer’s actual specification. This could embrace a wide range of choices, each from throughout the HD Hyundai product provide and from third-party suppliers, such because the preparation and set up of machine steering and management techniques.
The power can also be implementing a Materials Requirement Planning system, that may forecast modification components demand based mostly on gross sales forecasts and meeting schedules. By securing components provide upfront, the corporate will be capable of scale back any danger of delays and enhance buyer satisfaction.
A European Uptime Centre is being established at HD Hyundai’s head workplace in Tessenderlo, Belgium to maximise the wealth of working information that’s presently collected by means of its Hello-Mate telematic monitoring system. By having real-time working info from nearly each machine working all through Europe, HD Hyundai will be capable of proactively contact prospects when service or repairs are due. The corporate will even be capable of observe ongoing machine repairs, making certain components availability and offering month-to-month machine well being reviews to prospects with service agreements.
“The brand new HD Hyundai Uptime Centre will monitor, gather, and analyse real-time information from the HD Hyundai Building Tools fleet of machines through superior telematics techniques,” says Edsel Trindade, supervisor, uptime and product assist. “This data-driven method will allow the proactive identification of potential tools points earlier than they grow to be vital, permitting for well timed upkeep and repairs. By leveraging telematics, HD Hyundai Building Tools is positioned to offer prospects with complete insights into machine well being, gas consumption, utilization patterns and extra.
“Via telematics, the HD Hyundai Uptime Centre will monitor tools places, utilisation charges and gas effectivity, empowering prospects to streamline operations and minimise the danger of machine downtime.”
Lastly, HD Hyundai is establishing a purpose-designed demonstration space at its European head workplace web site in Tessenderlo, Belgium. Able to exhibiting off the corporate’s quickly increasing vary of apparatus, the demonstration space can be accessible for vendor and buyer visits, media occasions, firm coaching and product launches. Grandstand seating will present a panoramic view over the three,300m2 working web site, the place operators will be capable of become familiar with the most recent tools from HD Hyundai.
“We’ve intently examined each facet of our enterprise in Europe to seek out methods by which we will higher work with our sellers and serve our prospects,” provides Dr Muenster.“Our focus has always been on the shopper expertise, from the primary machine order, by means of customisation of apparatus, operation and fleet administration. Our intention is to maximise uptime for our prospects, making certain the most effective return on their funding.”
